mattphoto_bw_166.jpg

Budweiser Billboard Stage

GCD - Alex Abrantes, Lex Beltrone, Jay Marsen
Senior AD - Caroline Mortensen
Senior CW - Chloe Bayhack
Senior Producer- Pim Leeuwenkamp
Production Company- Grand Visual

Under the global platform Greatness Is Yours To Take, Budweiser empowers up-and-coming artists to achieve greatness, no matter their gender. So this year, when the BRIT Awards only nominated men for their new gender neutral “Best Artist” category, Budweiser had to do something in response and act fast. In two days we turned just an ordinary Budweiser billboard, into an epic stage for women and non-binary artists to take.

Awards:
Cannes Lions
Bronze Lion - Media (Culture & Context)
The One Show
2x Bronze - Out of Home 
Merit - Out of Home
Merit - Music & Sound Craft 
Merit - Experiential & Immersive
Merit - Design
D&AD
Wood Pencil – Media Events & Stunts
Wood Pencil – Media Entertainment
Clio Music
Gold - Partnerships & Collaborations
Silver - Branded Entertainment & Content
Silver - Experience/Activation
Silver - Fan Engagement Experiential
Bronze - Event Design
Bronze - PR Special Event/Activation