Creative Director- Seth Kelly
Producer - Mike Menlo
Senior Art Director - Brooks Hess
Art Director - Kristen Cleghorn
Designer - Caroline Mortensen
Senior Copywriter - Courtney Harris
Copywriter - Travis Pelto
While at Reprise Digital, I worked as a designer on a team that launched the “Nope, I’m High” campaign with the Ad Council and NHTSA. This national campaign took a more humorous approach rather than scare tactics, to get our audience of male marijuana smokers 18-35, to think twice before getting behind the wheel. I designed many of the elements for this campaign that ran on TV, social, digital, radio, OOH, and OTT.
Billboard
Digital Ad units
SOCIAL — Inner Monologue
Social — That Moment when
